{"id":71,"date":"2019-11-05T09:39:47","date_gmt":"2019-11-05T09:39:47","guid":{"rendered":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/infographic-the-ultimate-contact-form-checklist-for-2020"},"modified":"2022-07-28T12:03:33","modified_gmt":"2022-07-28T12:03:33","slug":"infographic-the-ultimate-contact-form-checklist-for-2020","status":"publish","type":"post","link":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/infographic-the-ultimate-contact-form-checklist-for-2020\/","title":{"rendered":"[Infographic] The Ultimate Contact Form Checklist for 2020"},"content":{"rendered":"

Go through this checklist whenever you are thinking of building or updating a contact page or whenever you decide to include a contact form in any of your digital projects.<\/p>\n

You can always try out our\u00a0contact form builder<\/a>\u00a0to build the contact forms you need, but until then, here’s the checklist.<\/p>\n

Aiming for a high-converting design for your contact form? This is how you do it<\/h2>\n

Nothing Beats Hospitality<\/h3>\n

You are asking for personal data, so show that a human being is behind that Submit button.<\/p>\n

Put some Swag into it!<\/h3>\n

Is there a reason not to show some creativity? Attempt to put a smile on your user’s face.<\/p>\n

Spark Interest<\/h3>\n

Use incentives. Provide value to make your visitors get in touch (promotions, coupons, etc.).<\/p>\n

It’s a UX Game<\/h3>\n

Build the contact form with the user’s journey in mind. Tips:<\/p>\n

    \n
  1. Keep it idiot-proof and intuitive!<\/li>\n
  2. Group form fields logically!<\/li>\n
  3. Use one-column forms! Users prefer them.<\/li>\n<\/ol>\n

    Make it Mobile-Friendly<\/h3>\n

    Best practices for mobile-optimized contact forms include:<\/p>\n

      \n
    1. Opting for fewer fields,<\/li>\n
    2. Using auto-focus on the first field,<\/li>\n
    3. Placing labels above the fields,<\/li>\n
    4. Using the “show password” option to avoid mistypes,<\/li>\n
    5. Replacing dropdowns with radio buttons,<\/li>\n
    6. being finger-friendly by using sufficient spacing between elements.<\/li>\n<\/ol>\n

      Personalize Your Automatic Responses<\/h3>\n

      Keep the\u00a0thank you page<\/a>\u00a0nice and warm. Consider including:<\/strong><\/p>\n

        \n
      1. Your average response time,<\/li>\n
      2. A heads-up regarding next steps,<\/li>\n
      3. A short whimsical text,<\/li>\n
      4. A funny image or GIF,<\/li>\n
      5. A link to a resources page,<\/li>\n
      6. A helpful download,<\/li>\n
      7. An invite to join you on social media.<\/li>\n<\/ol>\n

        Put Some Meat on Submit<\/h3>\n

        “Submit” is too generic. Get specific: “Gest started for free”, “Talk to us”, “Subscribe today”.<\/p>\n

        Aim for Seamlessness<\/h3>\n

        Make your contact form easy to find. Too many scrolls and clicks will drive traffic away.<\/p>\n

        Be Upfront About It<\/h3>\n

        It’s nice to be creative, but it’s more important to be relevant. Clearly state your purpose.<\/p>\n

        Brevity Is Key<\/h3>\n

        No one likes to fill out forms. Only as the information you absolutely need.<\/p>\n

        Do not Neglect Data Validation<\/h3>\n

        Save yourself and your users some time and get error-free input. Provide real-time hints on the right data format instead of showing error messages after a user has filled out the information.<\/p>\n

        The Contact Us Page: Frame Your Contact Form Properly<\/h2>\n

        So you’ve built your perfect contact form. It can’t, however, stand on its own. You need a banging Contact Us page to create rapport and get more people to connect. Let’s get to it.<\/p>\n

        Make It Memorable<\/h3>\n

        Create a page that sticks with your audience. What vibes and messages do you want to convey?<\/p>\n

        Get New Subscribers<\/h3>\n

        Make it easy for users to join your mailing list. Consider incentives for new subscribers.<\/p>\n

        Location, Location, Location<\/h3>\n

        Disclosing your whereabouts is one of the key elements that build\u00a0customer trust<\/a>.<\/p>\n

        Provide some Eye Candy<\/h3>\n

        Give life to it through animation, video, etc. However,\u00a0place the contact form above the fold<\/a>.<\/p>\n

        Leverage Social Proof<\/h3>\n

        Displaying your customer count and a handful of partner companies will inspire others to connect.<\/p>\n

        Brag about Your Social Life<\/h3>\n

        Escort your visitors toward those platforms where you have the strongest presence.<\/p>\n

        Provide Alternative Ways to Connect<\/h3>\n

        Not everyone wants to offer contact info. Here are a few alternatives:<\/p>\n

          \n
        1. A chat box at the bottom of your contact page,<\/li>\n
        2. Department-specific phone numbers,<\/li>\n
        3. A WhatsApp contact,<\/li>\n
        4. A community forum link,<\/li>\n
        5. A comments box.<\/li>\n<\/ol>\n

          Consider an FAQ Link<\/h3>\n

          An FAQ link or a Browse by Topic section can spare users the hassle of reporting non-issues.<\/p>\n

          Disclaimer<\/h3>\n

          Test everything out and measure the data before implementation. Always.<\/p>\n

          Feel free to use the below infographic whenever you need it. And happy form building!<\/p>\n

          Bonus:\u00a0Our\u00a0data management guide<\/a>\u00a0has some tips on how you could manage the information you collect with your contact form.<\/p>\n

          <\/div>\n

          \"Contact
          \nFeeling inspired?<\/p>\n

          You can use this code to embed the infographic on your site:<\/p>\n