{"id":9276,"date":"2024-06-20T21:20:29","date_gmt":"2024-06-20T21:20:29","guid":{"rendered":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/?p=9276"},"modified":"2024-06-20T21:20:33","modified_gmt":"2024-06-20T21:20:33","slug":"wordpress-alternative-to-gravity-forms","status":"publish","type":"post","link":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms","title":{"rendered":"WordPress Alternative to Gravity Forms &#8211; 123FormBuilder"},"content":{"rendered":"\n<p>Businesses and individuals seek tools that offer flexibility, ease of use, and robust functionality. Gravity Forms has long been a popular choice for WordPress users but is not the only player in town. Enter <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">123FormBuilder<\/a>, a versatile and powerful alternative that caters to a wide range of form-building needs.\u00a0<\/p>\n\n\n\n<p>Whether you need a simple <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/how-to-create-a-contact-form-in-wordpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">contact form<\/a>, a detailed survey, or a complex registration form, 123FormBuilder has got you covered. Its intuitive platform is packed with many features designed to help you achieve your form-building goals. In this article, we&#8217;ll delve into why 123FormBuilder is a compelling alternative to<a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/gravity-forms-alternative\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Gravity Forms<\/a>, highlighting its key features, benefits, and a variety of use cases.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-pricing\">Pricing<\/h2>\n\n\n\n<p>Let\u2019s start with the prices, one of the most important aspects new users consider before deciding.&nbsp;<\/p>\n\n\n\n<p>We will start with 123FormBuilder, which starts you with a <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/basic-free-plan-features\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>FREE<\/strong><\/a> account that you can keep indefinitely. You&#8217;re already accessing much-needed features like the intuitive drag-and-drop editor and form <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/likert-scale-field\/\" target=\"_blank\" rel=\"noreferrer noopener\">fields like the Likert scale<\/a>, digital signature, single-choice and multiple-choice questions, custom thank-you pages, multipage forms, and basic analytics tracking.\u00a0<\/p>\n\n\n\n<p>The first paid plan is <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/gold-plan-features\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Gold<\/strong><\/a> ($37\/month), where you discover the magic of <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/how-to-create-a-dynamic-conditional-logic-form\" target=\"_blank\" rel=\"noreferrer noopener\">conditional logic<\/a>, upload and formula fields, more forms and fields, multiply field group, and multi-language forms. You can import, export, and edit submissions, collaborate with more users on the same account and <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/step-by-step-guide-to-create-custom-email-notifications\" target=\"_blank\" rel=\"noreferrer noopener\">customize email<\/a> templates for autoresponses.\u00a0<\/p>\n\n\n\n<p>The <strong><a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/platinum-plan-features\/\" target=\"_blank\" rel=\"noreferrer noopener\">Platinum<\/a><\/strong> plan ($49\/month) is one of 123FormBuilder\u2019s most popular plans because it provides the much-desired feature of adding payment processors to forms. By extension, you can use the <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/simplify-your-online-sales-with-product-field\" target=\"_blank\" rel=\"noreferrer noopener\">product field to turn any online<\/a> form into a mini-store or a way for contributors to donate to your cause. You\u2019re also getting a custom domain and the ability to remove the product link at your pleasure, which is a must-have for a great alternative to Gravity Forms.<\/p>\n\n\n\n<p>The <strong><a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/diamond-plan-features\/\" target=\"_blank\" rel=\"noreferrer noopener\">Diamond<\/a><\/strong> plan ($99\/month) provides all of the above, of course, plus even more <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/create-a-thank-you-page-that-converts\" target=\"_blank\" rel=\"noreferrer noopener\">forms and submissions<\/a>, data encryption, more than 42 native integrations, and access to forms from Salesforce and Salesforce Marketing Cloud.<\/p>\n\n\n\n<p>We always have the <strong><a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/enterprise\/pricing\" target=\"_blank\" rel=\"noreferrer noopener\">Enterprise<\/a><\/strong> plan ($225\/month) if you need more than that. This plan offers unlimited everything and <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/who-does-hipaa-apply-to-hipaa-compliance-guide\" target=\"_blank\" rel=\"noreferrer noopener\">HIPAA compliance<\/a> for the healthcare sector.\u00a0<\/p>\n\n\n\n<p>Gravity Forms doesn\u2019t have a free plan; it only allows new users to try the paid perks for 14 days. However, its three plans are available for purchase on a yearly basis. The Basic plan includes core features and add-ons like Hubspot, Active Campaign, and reCaptcha, and it can be used on one site.&nbsp;<\/p>\n\n\n\n<p>The Pro license can be used on three different websites. It offers access to more add-ons like Dropbox, Slack, and Trello, as well as access to payment processors such as PayPal and Stripe.&nbsp;<\/p>\n\n\n\n<p>The Elite plan allows further access to advanced post creation, chained selects, conversational forms, partial entries, polls, quizzes, surveys, and signatures. Add-ons involve Authorize.net, <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/track-form-submissions-as-goals-in-analytics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a>, and Webhooks.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-form-creation-and-customization\">Form Creation and Customization<\/h2>\n\n\n\n<p>Each form builder has a specific definition of what an editor should be. The good news is that they both have a user-friendly interface.&nbsp;<\/p>\n\n\n\n<p>123FormBuilder includes over <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/free-form-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\">3,000 form templates <\/a>that you can select and use right away. You may also further modify them to meet your specific requirements. It&#8217;s your decision. Most <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/enterprise\/resources\/form-template-hall-of-fame\/\" target=\"_blank\" rel=\"noreferrer noopener\">form templates<\/a> are free; however, some require a subscription account due to their features. The simple drag-and-drop editor provides everything you need to <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/how-to-create-an-effective-data-collection-form\" target=\"_blank\" rel=\"noreferrer noopener\">create the ultimate online form<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"711\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/11\/Form-templates-1024x711.png\" alt=\"\" class=\"wp-image-6898\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/11\/Form-templates-1024x711.png 1024w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/11\/Form-templates-300x208.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/11\/Form-templates-768x533.png 768w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/11\/Form-templates.png 1402w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><figcaption class=\"wp-element-caption\">123FormBuilder Form Template Gallery<\/figcaption><\/figure>\n\n\n\n<p>The 123FormBuilder editor is divided into four major sections: <strong><em>Create, Set up, Publish<\/em><\/strong>, and <strong><em>Results<\/em><\/strong>. You may use these sections to modify your <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/online-form-builder-with-database-integration\" target=\"_blank\" rel=\"noreferrer noopener\">online forms<\/a> in any way you see suitable. Each component has a left-side menu with more flexibility and capability, making it one of the finest free alternatives to Gravity Forms.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"812\" height=\"405\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/01\/Editor-Menu.png\" alt=\"\" class=\"wp-image-7357\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/01\/Editor-Menu.png 812w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/01\/Editor-Menu-300x150.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/01\/Editor-Menu-768x383.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><figcaption class=\"wp-element-caption\">123FormBuilder Editor Menu<\/figcaption><\/figure>\n\n\n\n<p>Simply select the field you want, drag it, and drop it onto your form. On the right, you may further personalize the field. Among the must-have <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/5-ways-to-use-a-form-builder-with-conditional-logic-to-increase-sales\" target=\"_blank\" rel=\"noreferrer noopener\">form field features available are conditional logic<\/a>, which allows you to show or hide the next questions based on the responses; a product field, where you can add extensive details about the product or service you&#8217;re selling, payment processors, signature requests, and more.\u00a0<\/p>\n\n\n\n<p>Gravity <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/wordpress-forms\/\" target=\"_blank\" rel=\"noreferrer noopener\">Forms is dedicated to WordPress<\/a> websites, limiting your usage on other websites. Returning to the Editor, you will see it integrated into your WordPress website. You choose the form you want to use and click on it. The form fields you can add are located on the left. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"868\" height=\"436\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Editor.png\" alt=\"\" class=\"wp-image-9284\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Editor.png 868w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Editor-300x151.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Editor-768x386.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><figcaption class=\"wp-element-caption\">Gravity Forms Editor<\/figcaption><\/figure>\n\n\n\n<p>Adding and removing form fields works the same as with our free alternative to Gravity Forms, with drag and drop. Then, you can further customize the form field using the specific field editor on the left.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"868\" height=\"382\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-FIeld-Editor.png\" alt=\"\" class=\"wp-image-9283\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-FIeld-Editor.png 868w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-FIeld-Editor-300x132.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-FIeld-Editor-768x338.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><figcaption class=\"wp-element-caption\">Gravity Forms Field Editor<\/figcaption><\/figure>\n\n\n\n<p>Unfortunately, Gravity Forms doesn\u2019t excel in the form template department. The reduced number of templates is divided into two categories: conversational forms (with <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/event-registration-form\/\" target=\"_blank\" rel=\"noreferrer noopener\">event registration<\/a>, lead capture, and booking forms) and the form template gallery (Stripe form, contest entry form, survey, and donation form).\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-payments\">Payments<\/h2>\n\n\n\n<p><a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/order-form-with-payment-integration\" target=\"_blank\" rel=\"noreferrer noopener\">Payments are an integral<\/a> part of any business. That\u2019s why adding them to your online forms can pay off. You can cut back on some costs and drive more sales. A well-placed <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/online-payment-forms\/\" target=\"_blank\" rel=\"noreferrer noopener\">online form with payment<\/a> can greatly improve your chances of selling, and the website visitor doesn&#8217;t even have to leave your form.\u00a0<\/p>\n\n\n\n<p>123FormBuilder offers native integration with many payment processors such as <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/order-form-paypal-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">PayPal<\/a>, <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/stripe-payment-form\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stripe<\/a>, Authorize.net, and more. That is not all; you can add <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/can-i-use-multiple-payment-gateways-on-my-form\/\" target=\"_blank\" rel=\"noreferrer noopener\">multiple payment processors to one form<\/a> if you want. That gives prospective buyers more options to make a transaction profitably. That means you can add PayPal and Stripe, for example, on the same online form. You don&#8217;t pay us anything extra. All you have to do is pay the agreed processor transaction fee.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to Add Payments to Your Online Forms Easily | 123FormBuilder\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/Q9rBdviEDTc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Although Gravity Forms has <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/add-payments-to-your-online-forms\" target=\"_blank\" rel=\"noreferrer noopener\">payment<\/a> forms and payment processor implementation, you cannot add more than one payment processor to a form. That limits clients to only one option\u2014and it may not be the one they prefer. Gravity Forms&#8217; most popular <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/merchant-setup\/\" target=\"_blank\" rel=\"noreferrer noopener\">payment processors<\/a> are PayPal and Stripe.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-integrations-automation\">Integrations &amp; Automation<\/h2>\n\n\n\n<p>With the correct integrations, you can quickly get more results, acquire deeper insights, and automate and manage databases. 123FormBuilder stands out because it has built-in access to over 42 third-party apps, making it a great alternative to Gravity Forms.<\/p>\n\n\n\n<p>Use <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/web-form-apps\/zapier\" target=\"_blank\" rel=\"noreferrer noopener\">Zapier<\/a> to connect with over 5,000 online apps, making your job easier and faster. Create a database, handle information more efficiently, launch <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/best-email-marketing-software\" target=\"_blank\" rel=\"noreferrer noopener\">email marketing<\/a> campaigns, and manage projects with programs like Wix, Hubspot, Mailchimp, Zoho, Salesforce, PayPal, Stripe, etc.<\/p>\n\n\n\n<p><strong>123FormBuilder for <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/salesforce-forms\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce<\/a><\/strong> takes care of your automation and <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/data-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">data management<\/a> requirements. Our subscription <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/enterprise\/pricing\/salesforce\" target=\"_blank\" rel=\"noreferrer noopener\">plans include full access to Salesforce<\/a> Marketing Cloud, Salesforce Sales, and Salesforce Experience. The Enterprise package includes priority support, virtual database administration, <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/how-to-use-dynamic-prefill\" target=\"_blank\" rel=\"noreferrer noopener\">dynamic prefill<\/a>, dedicated account management, and two-way connection with Salesforce.\u00a0\u00a0<\/p>\n\n\n\n<p>Gravity Forms prefers to limit users to certain applications per plan. For example, you need to be on the Basic plan to connect to Active Campaign, <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/constant-contact-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">Constant Contact<\/a>, Hubspot, and MailChimp. The Pro plan lets you use add-ons like PayPal, Square, Stripe, and Zapier.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"868\" height=\"492\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Notifications-Settings.png\" alt=\"\" class=\"wp-image-9282\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Notifications-Settings.png 868w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Notifications-Settings-300x170.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/Gravity-Forms-Notifications-Settings-768x435.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><figcaption class=\"wp-element-caption\">Gravity Forms Notifications Settings<\/figcaption><\/figure>\n\n\n\n<p>The Elite plan confers access to Authorize.net, 2Checkout, <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/track-form-activity-on-123formbuilder-with-google-analytics-4\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a>, and Webhooks. Unfortunately, you can only connect Gravity <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/npo-forms-with-salesforce-integration\" target=\"_blank\" rel=\"noreferrer noopener\">Forms with Salesforce<\/a> CRM Lead, Contact, or Case, limiting your automation options with Salesforce.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-form-insights-analytics\">Form Insights &amp; Analytics<\/h2>\n\n\n\n<p>We offer an alternative to Gravity Forms that is great for <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/medical-assessment-forms\" target=\"_blank\" rel=\"noreferrer noopener\">assessing<\/a> form performance. You will receive access to Form Insights, a new approach for analyzing who and how people engage with your online form, as well as pie charts and other form performance statistics.<\/p>\n\n\n\n<p>You may start utilizing <strong>Form Insights<\/strong> with the free 123FormBuilder plan. The basic statistics include data such as views, submissions, and the average <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/estimated-time-to-complete-the-form\/\" target=\"_blank\" rel=\"noreferrer noopener\">time it takes to complete a form<\/a>. Diamond users and above receive detailed coverage of devices used, locations, and referrers and field statistics such as field views, drop-off rates, and time spent on the field.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Fields insights | 123FormBuilder\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/2X5VRdsbP80?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>With Gravity Forms, you have limited ways of tracking <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/improve-your-email-notifications-for-form-submissions\" target=\"_blank\" rel=\"noreferrer noopener\">form submissions<\/a>. You can use Google Analytics add-on to check how your form performs with the Elite plan. You can track metrics to see where <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/branded-forms-versus-unbranded-forms\" target=\"_blank\" rel=\"noreferrer noopener\">form abandonment<\/a> happens and make changes to improve conversion.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-form-security\">Form Security<\/h2>\n\n\n\n<p>When dealing with enormous volumes of data, you must guarantee that the information is always secure. Of course, the same is true for small enterprises and one-man clients working with smaller datasets.<\/p>\n\n\n\n<p>123FormBuilder assures that <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/data-security-management\" target=\"_blank\" rel=\"noreferrer noopener\">data is secure<\/a> at rest and in transit, giving the client and the respondent confidence in the product&#8217;s security. You may enable data encryption, IP blocking, several Captcha modes, and password-protect your forms. These solutions are available from the form editor and improve the <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/data-collection-forms\" target=\"_blank\" rel=\"noreferrer noopener\">security of survey and form data<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"895\" height=\"527\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/123FormBuilder-Security-Options.png\" alt=\"\" class=\"wp-image-7880\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/123FormBuilder-Security-Options.png 895w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/123FormBuilder-Security-Options-300x177.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/123FormBuilder-Security-Options-768x452.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><figcaption class=\"wp-element-caption\">123FormBuilder Security Options<\/figcaption><\/figure>\n\n\n\n<p>Do not be concerned if your company is required to follow local legislation. 123FormBuilder is a great free alternative to Gravity Forms that ensures <strong>GDPR<\/strong> and <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/enterprise\/resources\/hipaa-compliance-guide-whitepaper\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>HIPAA<\/strong> compliance<\/a> in healthcare. The cherry on top is SSO, which is available as an add-on.<\/p>\n\n\n\n<p>Gravity Forms does not sport as many security features but <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/data-integrity-and-security-with-data-collection-tools\" target=\"_blank\" rel=\"noreferrer noopener\">ensures some data<\/a> security. The <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/how-to-add-captcha-in-google-forms\" target=\"_blank\" rel=\"noreferrer noopener\">security features include anti-spam<\/a> protection, captchas, user permissions, and required login. However, Gravity Forms does not ensure the entry data is encrypted, so you shouldn\u2019t use their forms to request <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/docs\/never-submit-sensitive-information-such-as-credit-card-numbers-or-passwords\/\" target=\"_blank\" rel=\"noreferrer noopener\">credit card data or passwords<\/a>.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-123formbuilder-the-best-gravity-forms-alternative\">123FormBuilder &#8211; The Best Gravity Forms Alternative<\/h2>\n\n\n\n<p>When it\u2019s all said and done, we are sure you want the <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/online-data-collection\/\" target=\"_blank\" rel=\"noreferrer noopener\">data you collect<\/a> from respondents and clients to be as safe as possible. You also want to have the option to choose form templates and customize them to your liking. With 123FormBuilder, a great alternative to Gravity Forms, you have this and much more, including extensive <a href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/how-to-use-form-analytics-to-improve-conversion-rates\" target=\"_blank\" rel=\"noreferrer noopener\">forms insights and analytics<\/a>, conditional logic, Likert scale form field, file upload field, product field, customizable thank-you messages, and email notifications and encrypted data. Try 123FormBuilder out for free to find out if it is the right option for you; it\u2019s FREE!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Businesses and individuals seek tools that offer flexibility, ease of use, and robust functionality. Gravity Forms has long been a popular choice for WordPress users but is not the only player in town. Enter 123FormBuilder, a versatile and powerful alternative that caters to a wide range of form-building needs.\u00a0 Whether you need a simple contact [&hellip;]<\/p>\n","protected":false},"author":104,"featured_media":9281,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-9276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ultimate-guides"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>WordPress Alternative to Gravity Forms - 123FormBuilder - 123FormBuilder Blog<\/title>\n<meta name=\"description\" content=\"Discover a free alternative to Gravity Forms - 123FormBuilder. Create forms, add them to your website and collect leads, data&amp;money.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WordPress Alternative to Gravity Forms - 123FormBuilder\" \/>\n<meta property=\"og:description\" content=\"Discover a free alternative to Gravity Forms - 123FormBuilder. Create forms, add them to your website and collect leads, data&amp;money.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms\" \/>\n<meta property=\"og:site_name\" content=\"123FormBuilder Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-20T21:20:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-20T21:20:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/WordPress-Alternative-to-Gravity-Forms-\u2013-123FormBuilder.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"anamariamerciu\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"anamariamerciu\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"WordPress Alternative to Gravity Forms - 123FormBuilder - 123FormBuilder Blog","description":"Discover a free alternative to Gravity Forms - 123FormBuilder. Create forms, add them to your website and collect leads, data&money.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms","og_locale":"en_US","og_type":"article","og_title":"WordPress Alternative to Gravity Forms - 123FormBuilder","og_description":"Discover a free alternative to Gravity Forms - 123FormBuilder. Create forms, add them to your website and collect leads, data&money.","og_url":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms","og_site_name":"123FormBuilder Blog","article_published_time":"2024-06-20T21:20:29+00:00","article_modified_time":"2024-06-20T21:20:33+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/WordPress-Alternative-to-Gravity-Forms-\u2013-123FormBuilder.webp","type":"image\/webp"}],"author":"anamariamerciu","twitter_card":"summary_large_image","twitter_misc":{"Written by":"anamariamerciu","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#article","isPartOf":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms"},"author":{"name":"anamariamerciu","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#\/schema\/person\/87c60c90a0f5201ab74e88c6dfb5c8ad"},"headline":"WordPress Alternative to Gravity Forms &#8211; 123FormBuilder","datePublished":"2024-06-20T21:20:29+00:00","dateModified":"2024-06-20T21:20:33+00:00","mainEntityOfPage":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms"},"wordCount":1701,"publisher":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#organization"},"image":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#primaryimage"},"thumbnailUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/WordPress-Alternative-to-Gravity-Forms-\u2013-123FormBuilder.webp","articleSection":["Guides"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms","url":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms","name":"WordPress Alternative to Gravity Forms - 123FormBuilder - 123FormBuilder Blog","isPartOf":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#primaryimage"},"image":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#primaryimage"},"thumbnailUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/WordPress-Alternative-to-Gravity-Forms-\u2013-123FormBuilder.webp","datePublished":"2024-06-20T21:20:29+00:00","dateModified":"2024-06-20T21:20:33+00:00","description":"Discover a free alternative to Gravity Forms - 123FormBuilder. Create forms, add them to your website and collect leads, data&money.","breadcrumb":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#primaryimage","url":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/WordPress-Alternative-to-Gravity-Forms-\u2013-123FormBuilder.webp","contentUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/06\/WordPress-Alternative-to-Gravity-Forms-\u2013-123FormBuilder.webp","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wordpress-alternative-to-gravity-forms#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/"},{"@type":"ListItem","position":2,"name":"Guides","item":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/tag\/ultimate-guides"},{"@type":"ListItem","position":3,"name":"WordPress Alternative to Gravity Forms &#8211; 123FormBuilder"}]},{"@type":"WebSite","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#website","url":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/","name":"123FormBuilder Blog","description":"","publisher":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#organization","name":"123FormBuilder Blog","url":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2020\/12\/logo.png","contentUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2020\/12\/logo.png","width":131,"height":25,"caption":"123FormBuilder Blog"},"image":{"@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/#\/schema\/person\/87c60c90a0f5201ab74e88c6dfb5c8ad","name":"anamariamerciu","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4bd3a692dd1bbd6b860517b249fb496a068407faf4d6fe6ee4f5b9a91659b0a4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4bd3a692dd1bbd6b860517b249fb496a068407faf4d6fe6ee4f5b9a91659b0a4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4bd3a692dd1bbd6b860517b249fb496a068407faf4d6fe6ee4f5b9a91659b0a4?s=96&d=mm&r=g","caption":"anamariamerciu"},"description":"Ana-Maria is a content writer passionate about crafting engaging digital content, from blog posts to landing pages and social media copy, all fueled by a love for coffee.","url":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/author\/anamariamerciu"}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/posts\/9276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/users\/104"}],"replies":[{"embeddable":true,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/comments?post=9276"}],"version-history":[{"count":6,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/posts\/9276\/revisions"}],"predecessor-version":[{"id":9286,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/posts\/9276\/revisions\/9286"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/media\/9281"}],"wp:attachment":[{"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/media?parent=9276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/categories?post=9276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/123formbuilder.polarbuildingcleaning.net\/blog\/wp-json\/wp\/v2\/tags?post=9276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}